• AwkwardLookMonkeyPuppet@lemmy.world
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    8 months ago

    How exactly did it show that? From what I saw, a bunch of people went out and bought Bud Light so they could film themselves on TikTok destroying the cans, Bud Light got a bunch of free publicity, and then everyone forgot about it. That’s not exactly meaningful change.

    • MasterHound@lemmy.world
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      8 months ago

      I would think that there were very few people doing that overall. I’ll have to find the articles again but they suffered a massive drop in sales, it’s possible though that those sales figures have since recovered but I don’t have that info on hand.